This might go against everything you have been working towards, but it is very true. The first thing that you should be aware of is that you don’t always need 5-star reviews. So, what to do when someone leaves a 4-star Google review? Let’s take a closer look. Overall, the customer is exceptionally pleased however, there might just be some small details to improve. 4-star reviews can be frustrating- you’re there, but you aren’t quite there. 5-star reviews reflect the excellent job you are doing. As a business owner, you strive for perfection.
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